Cooper in Third Year as Atlantic Series Sponsor
Cooper Tires said it will continue as presenting sponsor of the Cooper Tires Presents The Atlantic Championship Powered by Mazda for 2009. In addition, Cooper has upped its participation in the 12-race series to raise the series’ overall purse to $3 million.
“Cooper’s partnership with the Atlantic Championship continues to pay tremendous dividends,” said Chris Pantani, Cooper director of motorsport and event marketing. “Our involvement provides a great research and development environment, as well as marketing opportunities. It also provides an excellent platform for Cooper to showcase its ultra-high performance racing products and technological capabilities to enthusiasts throughout the race season.” (Tire Review/Akron)
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