Greater Latitude

For Michelin’s 4×4 tyre segment, 2009 has got off to a flying start with the introduction of an all-new line-up. Named the Latitude Cross, the new tyre was officially unveiled on February 1 and is already available for UK customers. This latest addition to Michelin’s 4×4 range, a line-up that has been given a complete going over in the last two years, has been designed for the numerous 4×4 drivers who use their vehicle predominantly on the road, but nevertheless wish to take advantage – even if only occasionally – of the off-road capabilities offered by a 4×4.