Germany Supports New Car Market With Car Scrappage Scheme

German Chancellor Angela Merkel yesterday (13 January) announced a 50 billion euro package of measures designed to give the country’s economy a financial stimulus. One key measure sees the German government offer motorists 2500 euros to trade in over 9 year-old cars for new or 1 year-old vehicles. With 40 per cent of the German car parc (46 million vehicles) fitting into this category, Deutsche Bank analysts suggested that the measure could have a significant impact on automotive demand. This, in turn, is likely to impact replacement tyre sales.

“If 2 per cent (the estimated participation in the French scrappage scheme) were to take up these incentives, it implies a 12 per cent gross impact on demand (vis-à-vis 08 levels)…Given the substantially increased age of the parc, our current estimate of 2.8 million vehicle sales in 2009 (versus 3.1 million in 2008) might well prove too pessimistic,” the analysts commented. Deutsche Bank’s predictions are based on the assumption that the proposed measures get implemented quickly. This means a swift approval from Germany’s second house, the Bundesrat.