Blackcircles Appoints New PR Agency

Blackcircles.com has given Liverpool/Manchester based PR agency Paver Smith responsibility for the company’s public relations programme. Following the appointment, managing director Michael Welch commented that “we’re delighted to bring Paver Smith onboard and look forward to developing a successful working relationship.”

According to Paver Smith managing director Dougal Paver, “our focus for Blackcircles.com is to target van drivers and mums using national consumer media. They’re two very distinct audiences with very different needs and reasons for renewing tyres and it’ll be a great showcase for our thinking.”