Tire World Takes On Mighty Franchise

Tire World, a five-store tire retailer based in Colorado Springs, Colo., has become a Mighty Auto Parts distributor.

In April 2008, Tire World formed a separate entity to establish the franchised distribution business. Mighty Auto Parts of Southern Colorado operates from approximately 3,000 square feet of warehouse space strictly as a wholesale distributor of Mighty-branded products to the affiliated Tire World stores as well as other non-affiliated tire centers, quick lubes, car dealerships and general repair shops within the new franchise territory.

Tire World President Bill Prentice said, “We operate our Mighty business separate from our tire business. Tire World just happens to be one of our important customers. However, our Mighty franchise offers the same products, services and pricing to all of our customers. We’re very anxious to watch our Mighty business grow.” (Tire Review/Akron)