Bridgestone Australia Prices to Rise August 1

Price increases of up to 5 per cent have been announced by Bridgestone Australia Ltd. The new pricing will be implemented on August 1 and includes most Bridgestone tyres, tubes, retreads and services.

Mac Ohashi, Bridgestone Australia chairman and CEO, commented that the company had absorbed the effect of rising raw material costs for as long as possible. “We have seen very significant continued upward price pressure on raw materials such as oil, natural rubber, synthetic rubber, steel and carbon black in combination with increased energy and transportation costs.

“This price increase will only partially offset the impact of these costs,” he added. “However, we need to move to protect our Australian manufacturing and retail operations and the people who rely on them for their livelihoods. We believe this is not only necessary but prudent and responsible and a demonstration of our continuing commitment to providing the market with the very best products and services.”