AAA Baseball Gets Yokohama Nod

Yokohama Tire Corp. will continue its relationship with US sports teams as sponsors of two AAA baseball teams – Scranton Yankees and Memphis Redbirds. According to Yokohama, each team will provide signage, hospitality events and product displays, as well as special promotions and in-store ticket giveaways and in-stadium contests.

The baseball sponsorships follow partnerships with three NBA teams, three NFL teams and two college football programs. (Tire Review/Akron)