BTCC Goes to Grays

HiQ’s recently launched sponsorship of the British Touring Cars Championship (BTCC) means the HiQ branch in Grays, Essex will host an race-themed entertainment on Thursday 27 March. HiQ is hosting the evening of thrills and spills at its London Road store from 6.30pm to 8.30pm, to give motoring enthusiasts a taste of the HiQ MSA British Touring Car Championships, which the company is officially sponsoring for the first time.

The entertainment will feature appearances from leading touring car team Vauxhall and driver Tom Onslow-Cole, who will give onlookers an insight into the world of competitive motor sport. A question and answer forum will take place with the team from 7:00pm to 8:00pm and an autograph signing session will also be held, to celebrate the latest round of the BTCC, which takes place at nearby Brands Hatch. 10 free pairs of tickets will be up for grabs as well, to celebrate HiQ’s sponsorship of the championships.

HiQ is also promising to offer something for everyone by providing a touring car simulator experience, courtesy of the TOCA Race Driver 3 Challenge game.

HiQ spokesman Neil Burrows said: “We want to bring a real carnival atmosphere to Grays and we want as many people as possible to soak up the atmosphere. HiQ has begun an ambitious programme, not only to simply change the look of its centres, but make a fundamental change to the way fast fit is delivered in the UK. Partnering with the country’s biggest motor sport championship will help us communicate with our target audience and promote the scale of the investment in the HiQ network.”