Bike Tyrestore Launches Moto-Vate Loyalty Scheme

Leading UK two-wheel tyre wholesaler, Bike Tyrestore, has launched a new loyalty scheme called Moto-Vate, which the company says will enable “employees at all levels, to gain rewards in return for nothing more than loyalty to Bike Tyrestore.” Rewards include fitness club passes, shopping travel and lifestyle benefits.

Moto-Vate is open to selected account holding customers of Bike Tyrestore. Achievement is calculated on units purchased and any tyre bought from us between 1 January and 31 December 2008, so purchases made from 1 January potentially already count. According to company representatives, interested parties can register at www.moto-vate.com

“With Moto-Vate we are able to say thank-you and provide a team-building vehicle to encourage and engage our customers’ staff in the job of selling motorcycle and scooter tyres,” Joint managing director Peter Smith said in official company literature.