Goodyear: DuraGrip Tyre ‘Pays for Itself’

Goodyear has introduced a range of new sizes for its Duragrip offering. Due to the apparent success of DuraGrip in 2007, the range has been extended covering popular family cars such as the Golf, Focus and Astra, as well as smaller cars such as the Fiesta, Punto and Polo. Goodyear representatives explain that the DuraGrip was specifically developed to cope with the constant stop/start of city driving. Futhermore, according to the company, the fitment of DuraGrip can actually pay back the price of the tyre in fuel savings.

“The tyre has been designed to deliver improved rolling resistance – and tests certainly show this to be the case. The DuraGrip tyre offers 18 per cent less rolling resistance than its predecessor. This, in turn, delivers increased fuel economy which is becoming an increasing priority for all drivers. In fact, when you do the sums you discover that the tyre can actually pay for itself within a year!” stated Ben Crawley, Brand Manager Goodyear UK.

According to company information, the DuraGrip offers 18 per cent rolling resistance improvement versus its predecessor the Goodyear GT2; this leads to an average 3.6 per cent fuel economy saving based upon the DuraGrip (175 65 14 82 T) RRP of £45.00 and unleaded petrol @ £1.043 per litre. For a vehicle covering approximately 10,000 miles this equates to a 46 litre economy per year.

Goodyear’s patented Three Dimensional Block Interlocking System (3D-BIS) was one of the reasons behind the success of Goodyear HydraGrip. This technology is also used on DuraGrip and significantly improves the tyre’s wet and dry handling performance because it allows an increased number of blades in the tyre compared with traditional bladed tyres.