WRAP Promotes Retreads to Van Fleets

The Waste & Resources Action Programme (WRAP) is urging business and fleet managers to use retreads. The campaign is focusing on promoting the use retreads on Light commercial Vehicles. Jacks Guinness, marketing project manager at WRAP, said: “The use of retread tyres on Heavy Goods Vehicles (HGVs) is already well established in the UK, but WRAP has identified a significant opportunity for encouraging their increased specification by those with responsibility for fleets of LCVs. By highlighting benefits of retreads and tackling misconceptions attached to their use, we can bring the opinions of key decision-makers up to date and persuade them to look at retreads in a new way.”

David Wilson, director of the Retread Manufacturer’s Association added: “Retreads are a safe, reliable and green solution, as well as being good value for money. I’m sure they will be seen as an excellent option for decision-makers once they become aware of their performance and benefits.”

Argos and Tesco are among the well-known companies that have already switched to using retreads. WRAP reports that it is contacting fleet managers to promote the use of retreads.