Apollo also Considering Germany as Site for New European Factory

In mid-November the joint managing director and COO of Apollo Tyres, Neeraj Kanwar, reported that “we are looking at project feasibility in the Eastern Europe region in terms of cost of manufacturing and approach to market.” A local media report from northeast Germany, published a week later, indicates that Eastern Europe is not the only location under consideration.

News coming from the state of Mecklenburg-West Pomerania reveals that the Indian tyremaker has engaged the services of high-profile German corporate consultancy Kienbaum to seek information from the regional authorities in Mecklenburg-West Pomerania, requesting they send information on the province, information that will form the basis of a feasibility study about establishing a manufacturing facility there. It also appears likely that a delegation from Apollo Tyres will visit northern Germany some time in the “near future.”

In addition to the site near Germany’s border with Poland, Apollo is said to be looking at sites in Hungary, Poland and Slovakia. The new factory, whatever locale is finally decided upon, will create 1,500 new jobs. Up to half a billion euros is likely to be invested in the establishment of this passenger car tyre facility.