Agarwal Rubber: Driving Ambition

Agarwal Rubber Limited was incorporated in 1983 and is part of the Agarwal Group; one of the leading private business groups in India, with interests in a number of fields, including automobile rubber products, tyres, tubes, flaps, cement manufacturing and real estate. Agarwal Rubber was the first company in India to exclusively manufacture butyl rubber tubes and flaps – products which had traditionally been manufactured by tyre companies – and the initial capacity was 200 tubes per day. This has risen somewhat, as today’s daily production capacity stands at 30,000 tubes.

The company is already well known for its Maruti brand of products, which include tyres and tubes for everything from two wheelers through passenger cars and LCVs to trucks and even tubes for aircraft wheels. Agarwal Rubber has recently extended its range with the addition of a new brand, ARL.

When it comes to ambition, nobody could accuse Agarwal Rubber of thinking small; among its stated aims are a tenfold increase in turnover by the year 2010 (turnover actually doubled in the Fiscal Year 2006-2007), to be an OEM tube and tyre supplier to at least two major automobile manufacturing companies by 2008 and, in the same year, to achieve export sales of a value of US$200 million. And this is in addition to more modest goals, such as the regular introduction of new products and new sizes to the range.
It is part of Agarwal’s ambition to be a truly global player and it is well on the way, selling to 35 countries in the Middle East, Far East, Africa, North and South America and SAARC nations. The company has won numerous awards in recognition of its export achievements and international recognition is further extended by ISO 9001:2000 quality accreditation from TÜV Nord of Germany.