Roadrunner Tyres Celebrates Back-to-Back Show Success

A Lancashire tyre dealership is celebrating back-to-back success at a local country show after impressing judges with a colourful stand promoting road safety. It is the second year running Cabus-based Roadrunner Tyres has secured the ‘best trade display’ accolade at the annual Great Eccleston Agricultural Show.

The First Stop dealership used this year’s event (14/15 July) to support network partner Bridgestone’s global Think Before You Drive campaign, which encourages motorists to regularly check the pressure, grip and condition of their tyres. Employees were joined by a crash test dummy, who helped technicians pass on vital safety advice. The Roadrunner Tyres team also used the event to raise awareness of its specialist off-road and agricultural tyre services.

“The Great Eccleston Show is a major event in this part of the world, and to make the impact we have in securing the ‘best trade display’ title for a second successive year is a fantastic achievement,” said Barbara Hodgkinson, who runs Roadrunner Tyres with husband Andy. “Hopefully winning the trophy is a sign that the Think Before You Drive safety message got through to visitors to the show!”