Firestone Adds to UK Sales Force

Firestone has appointed a new Area Sales Manager to cover the Midlands and Wales. Martin Stanley has over 27 years experience within the tyre trade spanning consumer, commercial, motorsport and most importantly, agricultural sectors. He has worked for Dunlop, Europa and Goodyear.

Commenting on the new role, Martin said: “There are lots of opportunities to develop the business in the area. My job will be made easier by the fact that Firestone has invested heavily in developing new premium tyres that perform as well as, or better than the most expensive tyres in the market – yet are competitively priced. With the new product and size expansion program, it means that there will be a new tyre launched every month between now and 2011. No other manufacturer is showing this commitment to the agricultural market. The expanding sales force is further evidence of this.”

“Although much of my effort will be targeted at dealers and particularly the Agri Point network, I will still be able to offer technical advice to end users. Technical issues are thankfully rare, but on such occasions, we have the back up of a UK based Technical Manager who is able to visit farmers and contractors to ensure any problems are resolved. I will be able to offer customers advice on tyre selection, fitment, pressures and maintenance to ensure that they get many hours of trouble-free performance from their Firestone tyres.”