Brisa Appoints New International Sales Director

On 1 May 2007, Levent Akpulat was appointed as international sales director, responsible for the Lassa brands’ international sales. According to the company, executives at the London office and sales coordinators in Istanbul will report directly to the new international sales director.

Levent Akpulat joined Brisa in 1992 and up until the beginning of 2006 he held a range of marketing, marketing research, business development, marketing and communications positions. Shortly before being transferred to the international sales department he was also responsible for the communication of both the Bridgestone and Lassa brands in the domestic Turkish market. Speaking to Tyres & Accessories, Akpulat stated that his range of communications and marketing experience means he will be at an advantage when it comes to promoting the Lassa brand.