ASA Names New TireMaster Director of Sales, Marketing

(Akron/Tire Review) ASA Tire Systems, a provider of software for the tyre industry, has appointed Mark Goin director of sales and marketing for TireMaster. Goin has more than 20 years of experience managing sales, collections, and service for call centere. Most recently, he held a director position for Capital One, according to ASA.

“The combination of his experience in call centre management and ability to focus on performance metrics and customer satisfaction will help to bring our TireMaster product to the small dealer masses,” said Dave Duchesne, vice president of sales for ASA.