Research Laboratory Dedicated in Honour of Edouard Michelin

It has been a year since the death of then Michelin CEO Edouard Michelin in a tragic boating accident off the coast of France, and Michelin North America has chosen the anniversary to announce the naming of an endowed research laboratory at the Clemson University International Center for Automotive Research in his honour. Plans for the Edouard Michelin Research Laboratory are well under way with completion expected this autumn.

“Mr. Michelin strongly believed that education and technology could make the world a better place,” said Jim Micali, chairman and president of Michelin North America. “His vision remains a guiding force at Michelin today and is evident in the innovations and advancements that Michelin products deliver to the driving public every day. It is only natural that we establish this research laboratory in memory of Mr. Michelin to honour his passion for innovation and his commitment to excellence.”

The Edouard Michelin Research Laboratory in South Carolina is a complement to the Michelin Endowed Chair in Vehicular Electronic Systems Integration at CU-ICAR. The Michelin Chair was endowed by the tyre major in 2005 and is currently held by Dr. Todd H. Hubing, who will direct work at the new laboratory.