NTDA Supports Drive Smarter Campaign

The NTDA has pledged its support to the government’s most recent effort to reduce CO2 emissions. The Drive Smarter campaign will encourage motorists to check their tyre pressures, amongst other things.

Commenting on the Drive Smarter Campaign NTDA Chairman John Tarbox said today: “We are fully supportive of any initiative to reduce CO2 emissions and especially drawing motorists attention to their tyres – all our research shows that motorists do not check their tyres as often as they should.

“We will be making approaches to the Department of Transport requesting literature for our members to give to their customers whilst continuing to publicise all members ongoing offer to motorists to come into our service centres for free tyre checks.”

The ‘Drive Smarter’ campaign, promoted by the Department for Transport, began on 11 March and states that CO2 emissions could be reduced by 8 per cent if all drivers in the UK followed the campaign’s smarter driving tips – this equals 5.5 million tonnes of CO2 a year, or more than £2billion in fuel costs.