Goodyear Wins Popular Science Innovation Award
(Akron/Tire Review) Goodyear’s Eagle with ResponsEdge Technology has been named one of the 100 Most Innovative Products of the Year by Popular Science magazine. The tyre led the list of products named to Popular Science’s “Best of What’s New” in automotive technology. “We are pleased to be honoured by the editors of Popular Science for the innovation represented in the Eagle ResponsEdge tyre,” said Larry Mason, Goodyear’s North American president of consumer tyres. “Our product development process follows a market-back path – learning what consumers want and then designing tyres that deliver the benefits.”
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