Marangoni High Performance Eastern Europe Launch
The Autodrom Most, near Prague in the Czech Republic was the venue chosen by Italian manufacturer Marangoni to showcase its performance tyre range to a selection of Eastern European customers and journalists. With the recently-introduced Mythos and Maxó tyres as the feature products, the launch indicates the Marangoni brand’s intent to become a major player across the Eastern European markets in 2006/7. “At Marangoni, partnership is ingrained into the culture of the business. We have developed fantastic relationships with all our customers in Eastern Europe, and the event in ‘Most’ will serve to strengthen the bonds with our customers,” commented Marangoni’s Peter Gabris. “The feedback was extremely positive from trade partners and the press who attended, regarding the organisation of the event and the tyre products, which were the focus of the event.” Concluded Derek Carruthers, Marangoni Global Sales and Marketing Director, “We have held a number of similar events over recent years and its effect on our business has been incredible. The interaction with our customer base has provided not only opportunities to illustrate our products and technologies, but also for feedback from our customers which is vital for future development.”
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