Analysts Confident About Nokian Prospects

Nokian Tyres’ new HP 5 winter tyre has been well received in the market and pre-season sales have started well. According to a Deutsche Bank report analysts believe this and price increases are good signs for the company’s performance in the second, third and fourth quarters. Nokian is reported to have stirred up the market by taking market share by aggressive pre-season sales in the second quarter of last year before being “hit by competition” in subsequent quarters. “However, it seems the biggest pressure is now behind us due to the sharp increase in raw material prices. Management commented that most competitors have announced price hikes for the winter season and that these look likely to stick,” the report concluded.