Group Tyre Lands Exclusive Federal Distribution Deal
Group Tyre (UK) Ltd. has signed a deal with Taiwanese manufacturer Federal whereby the wholesaler will exclusively handle the distribution of Federal tyres in the UK. Commenting on the development, Group Tyre (UK) Ltd Chairman, John Church said: “The announcement of our exclusive distribution partnership with Federal in the UK tyre market further supports our goal to offer the market total support. The Federal brand is totally committed to developing a strong product range, with compounds and tread patterns for almost every driving application. Constant R&D has aided the development of this product offering, which has recently been strengthened with a number of race-bred motorsports tyres including the 595 Competition Series and Couragia Adventure Series.”
The entire range of Federal Tyres for Passenger Car, premium UHP, 4×4, SUV and Van and Light Truck will now be solely available through the Group Tyre (UK) Ltd 28-strong nationwide wholesale locations. All tyres are manufactured to ISO 9001 quality standards and the Federal range also has Quality Awards from GM/Opel, Honda and Ford. Further developments have seen expansions into Motorsport – which is now a core element of the Global Strategy for the Federal brand – with a number of new competition tread patterns including the 595EVO. Group Tyre and Federal will also be developing a revised range of literature and display material to support Federal dealers.
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