New All Season SUV Tyre

Calling it the “next generation of SUV tyre technology,” Goodyear is introducing the new 4×4 Fortera(R) tyre, featuring TripleTred Technology. The tyre seeks to “respond to SUV drivers’ demands for confidence and security while driving on rain-soaked, snowy or dry roads,” according to Todd Hershberger, Goodyear’s marketing manager, light-truck tyres.

The tread has three distinct zones, made of different compounds. The Water Zone has a silica-based compound that helps to provide traction in wet conditions while also maximizing tread wear. The Ice Zone compound is comprised of polymers that help to provide enhanced low-temperature flexibility for excellent winter performance. And finally the Outer Dry Zone features a rubber compound developed from the technology used in Goodyear’s ultra-high performance and racing tyres.

The all-season tyre, initially available in 12 sizes, has earned the “Mountain-Snowflake Symbol,” a severe-snow certification from the Rubber Manufacturers Association that is usually reserved for snow tyres.