ATS Show Prices Down

The 2006 ATS is set to be 54 per cent cheaper than in 2001, says one of the people behind the organisation of the exhibition. Marketing consultant, Bob Sockl explained that prices had gone against the rate of inflation: “Whereas the Garage Equipment Association members who exhibit at the show every year have been aware of the huge cost reduction since 2004, it has come as a nice surprise for parts suppliers returning to the Show in 2006. With space costs as low as £59 per square metre, compared to £130 in 2001, exhibiting at ATS is a really cost effective way of meeting the managers and technicians who buy and fit replacement parts.”

According to the organisers, it all began with the decision in 2004 to run ATS and the CV Show at the same time, in adjacent halls. The resulting economies of scale, with 651 exhibitors across the two means a 20 square metre area can cost £1180, ATS is within even the smallest company’s reach.