Corghi Sets Its Sights on Australia
(Australia/Australian Tyre Dealer) Corghi, the world’s largest Italian manufacturer of tyre service equipment, is aiming to increase its presence in Australia.
After a number of years in the doldrums, Corghi brand wants to play a major role in the Australian tyre market again. Under newly-appointed general manager, Jonathan Gant, Corghi is looking to replicate the success it has enjoyed in New Zealand, where its Italian-made wheel balancers and tyre changers enjoy more than 60 per cent market share.
The Australian arm of the business, Corghi Equipment (Aust) Pty Ltd, has been set up with the assistance of the New Zealand Corghi distributor George Stock & Company Ltd, whose expertise in sales and service support will provide valuable input to drive the success of the Italian brand in Australia.
Mr Gant says: “Twenty years ago Corghi was well known in Australia, but for a variety of reasons – which have nothing to do with the products – it has not fulfilled its potential. Now we are doing something about it. We have put a team together to bring a full line-up of Corghi products to all the Australian states and ensure that we have the right service and parts back-up to support this exceptional equipment.”
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