Brityrex: Exhibitors vote relaunched show a success

After an absence of four years, the UK tyre industry was once again treated to its own, dedicated exhibition when Brityrex International was held in May at the Harrogate International Centre.

The show consisted of more than 70 exhibitors from all sectors of the industry and, over the three days of the show, 2,495 visitors came through the doors. Paul Farrant, Managing Director of organisers ECI International, was delighted with the reactions from visitors and exhibitors, with many of the latter booking space for the 2007 show on the spot.

A common theme in the feedback from exhibitors was the quality of the visitors, with many selling machinery off the stand (in one case, every piece of machinery on the stand was sold during the show) and others reporting lists of genuine enquiries to be followed up.

“This exhibition definitely showed that there is a need for a tyre industry, trade-only event,” he said, “and I see it as the springboard for future shows.” As a mark of their confidence, ECI have booked a third hall for the 2007 show, giving another 1,000 square metres of stand space.

“I would like to thank all the exhibitors for their efforts and I am very pleased that their hard work was rewarded by visitors who were obviously at Brityrex International to do some serious business.” Paul Farrant said, adding: “Hopefully those companies which were sitting on the fence this time will have seen the quality of the show and will lend their support for the 2007 exhibition.”

The exact dates for Brityrex International 2007 will be announced later this week and the show will be officially launched at the Tyrexpo Asia show in Singapore this September. Exhibitors wanting to reserve specific stand locations are advised to book early.