Goodyear Appoints New Board Member

Goodyear has appointed Denise M Morrison, president, global sales and chief customer officer for Campbell Soup Company, to the company’s board of directors. “Denise Morrison is a customer-focused leader with extensive experience in sales and marketing and in building top brands,” said Goodyear chairman and CEO Robert J Keegan. “We are confident that she will make significant contributions to our board.”

Morrison joined Campbell Soup, where she has responsibility for the company’s $7.1 billion in global sales, in April 2003 from Kraft Foods. At Kraft Foods, she was executive vice president and general manager of its Snacks and Confections divisions, responsible for such leading brands as Planters nuts, Lifesavers candies and Altoids mints. Prior to that, she was senior vice president at Nabisco Inc where she led its food sales organisation and was general manager of the Down the Street division. Morrison joined Nabisco in 1995. Nabisco was acquired by Kraft in 2001.

Previously, Morrison held senior sales and marketing positions at Nestle USA, which she joined in 1984. She began her career in the sales organization at The Procter & Gamble Company in 1975 and later joined Pepsi-Cola Bottling Company as Manager of Business & Trade Development.

The election of Morrison brings the size of Goodyear’s board to 11 members, 10 of whom are independent.