Dunlop Presents ‘Maxxed Out’ Awards

Dunlop has awarded the first “Maxxed Out” award of the 2004 SEMA show to the owner of a customized 2001 Honda Civic. Ryan Shutt from Baltimore was selected for Dunlop’s best-of-show award for having “the best Dunlop tyre and tricked-out car combination at the show.”

“We were looking for the ultimate in ‘maxxed out’ style and performance,” said Andy Traicoff, director of Dunlop consumer tyre marketing. “Through these awards, Dunlop celebrates the artistry and all-out performance created by the people who personalise their vehicles to reflect their personalities and attitudes. We expected the Dunlop ‘Maxxed Out’ awards to be very competitive, but the creativity and style exceeded our expectations,” Mr Traicoff added.