Bridgestone To Raise North American Prices

Prices of Bridgestone, Firestone and Dayton brand tyres in the USA and Canada will be increased on June 1st. The price rises will affect both OE and replacement tyres and will be up to five per cent, although some off-the-road tyre prices could go up by eight per cent. The company says that it has taken steps to minimise the effects of rising raw material costs, but has been unable to offset them entirely, hence the price increase.