Sir Tom Farmer rolls out a new deal

Sir Tom Farmer has launched is Tyres and Wheels Autocare operation and it offers the trade a new opportunity.

“The plan is,” explained Sir Tom, “that we will help people realise their ambition to develop their own businesses. We understand that there are people out there in the automotive sector who want to go out on their own, but who don’t have access to the funding. They may be excellent salesmen, mechanics, tyre technicians, but be lacking in administration skills. We can help the people with the right attitude to achieve their ambition.

“We will put up, for the right people, 100,000 poundsw to finance the co-owned business. They will have to put in between 25,000 pounds to 45,000 pounds of their own money to become a Farmer Autocare co-owner. They will have to locate the premises and we will take care of fitting out the business, developing the branding and carrying out all the administration work for the business. That leaves the co-owner free to operate the business.

“If the project requires the purchase of premises, then we will buy the premises and lease them back to the co-owners.

“Many small businesses fall down because the owner is too involved in one area or another of the business. If they devote their time to the customers and the physical side of the business they end up working till all hours doing paperwork. That isn’t good business practice. On the other hand, if they do the paperwork well they often don’t have the time to devote to their customers. Few people have the ability to run every element of their business nowadays. We can take the administration load away from them and allow them to do what they are good at, dealing with the running of the business and the customers. That’s not to say that we expect our co-owners to be out there fitting tyres, but they will have the time to manage their business, to look after the suppliers and the staff. If they don’t get the people and the suppliers right then they won’t get the customers.

“This is an opportunity for the more mature person with the energy and the enthusiasm, who wants control and who wants to work to live rather than live to work.”