“Mobile Billboards” For Bridgestone/Firestone

In the USA, Bridgestone/Firestone has turned more than 200 of the company’s trailers into mobile billboards, featuring images of tyres and vehicles. One side of the trailer features Bridgestone tyres fitted to an Enzo Ferrari, motorcycle, 18-wheeler and stylised Grand Prix racing car. The other side pictures Firestone agricultural and racing tyres, with pictures of a tractor and an Indy Car.