UK Relaunch For Kelly At Tyrexpo Europe

The Kelly brand is to be relaunched at the Tyrexpo Europe exhibition in the UK in March. Director of Kelly Europe, Chris Kisby, says that the relaunch will give Kelly a powerful presence in the ‘price shopper’ market segment and a clearer identity in relation to the other group brands, Goodyear and Fulda. New products to extend the range will also be introduced at the show.